Introduction
New Ground is an international team of Architects and Designers founded and lead by Nicolas Guarnotta, a French Architect with over 15 years of international experience.
But New Ground isn’t just an individual, it’s a group of independent specialists who gather to answer specific projects depending of the requirements. Mostly composed of French professionals, our team competences include Architecture, Structure, Lightning, Landscape, Urban and Graphic designs.
Therefore we can answer any of your demands with our always-transforming team, mutating ourselves to fit your very request at any scale of project. We see opportunities in integrating all our competences in order to deliver a really clear answer to our commissions.
Our studio believes that every project carries within its own specifications and constraints, some design opportunities waiting to be unleashed. Our first and most important work is to reveal these inherent opportunities, to enlighten them and give them unexpected new grounds.
During this first process our analyze always challenge the boundaries of the project, the existing conditions, the program and the constraints in order to reveal that which is hidden and unthought-of.
This important work, achieved through communication and analysis, gives each project a specific identity that we feed with a multitude of inputs, historical, contemporary, technical, ecologic, sociological - yet always in harmony with the philosophy and ultimate goal of each client, the wellness of the users and the value of the development.
Also at a time where the shift from the public to private sector has transformed the public spaces into a left over, New Ground stands for renewed thinking where we envision the building as tied to the public spaces around it, the programmatic spaces as much as their connections.
We do not think the project as only the sum of built elements but are always looking to weave a global landscape where fullness and emptiness are given equal importance and dialogue, this, again, at all scales.
NEW GROUND is a part of LI RUI KAI Group
简介
法国纽格建筑设计事务所（以下简称新地），是一家国际化的建筑和设计师团队。其创始人和领导者由具有超过15年国际经验的法国建筑师Nicolas Guarnotta先生创建和领导。
我们的团队并非各人独立工作，而是发挥集体力量，集众人所长设计各个项目。团队中多数成员为法国顶尖的专业人士，其核心竞争力包括建筑、构造、照明、景观、城市规划以及平面设计。
凭借丰富的技术及经验，我们的团队能够承接任何项目，我们在各个项目中充分运用集体才智以及各种能力，向客户提交令人满意的设计成果。
团队中的所有成员坚信每个项目均具有其独特的挑战、要求甚至限制；然而，每个项目也是我们展示最前沿技术与才华的最佳机遇。
根据团队的丰富经验，我们的首要任务为确定每个项目的内在精神，突出对该精神的解读，将之发散为创新及意想不到的新鲜设计。
在创造性过程中，我们努力分析各个项目及其必要元素，同时考量其界限及制约因素；通过此类过程，我们力图揭示表面下隐藏的问题以及构思还需完善的各个方面。
此类创造性过程的核心为沟通与分析，令每个项目具有与众不同的特点。我们为达到这种特点而投入各种各样的元素，无论其是否为历史性、当代性、科技性、生态性或社会性元素，都始终与每个客户的理念和最终目标、用户健康及发展的核心价值保持高度统一。
当社会将关注的焦点转向更大的私有空间时，公共空间往往被抛诸脑后并且屡次成为事后需要处理的部分。而我们则愿意将与公共空间有关联的新思维重新融入整个环境，展望将建筑物与公共空间连为一体后的场景，令设计和规划中的空间与其周围环境完美的结合为一个整体。
纽格不会简单地将一个项目视作其所建造的各要素的总和，而是将其视作兼具完整性与宽敞空间以及具有整体平衡的全局性景观。
NEW GROUND is collaborating with:
